About Social Med Consultants

Meet The SMC Team

Our story begins with a simple but powerful realization: the immense challenges and pressures faced by individuals and medical businesses striving to expand their online presence. Too often, these professionals are caught in a balancing act—wanting to deliver exceptional service to their patients while trying to maintain an engaging social media.

This insight hit close to home after witnessing the struggles of friends, colleagues, and even my own doctors. Determined to find a solution, I set out to create a way for them to share their expertise with patients effectively—without being tethered to their smartphones 24/7.

I’m Kendall, the founder and CEO of Social Med Consultants, and this mission is personal. With over a decade of experience in content creation and strategic leadership, a degree in Marketing, and a strong entrepreneurial background, I’ve built a career rooted in empowering professionals to achieve their goals through impactful digital marketing.

 Known for my goal-driven mindset, organizational skills, and optimism, I specialize in social strategy, copywriting, social SEO, Instagram, Facebook, and video content creation. As a coach, speaker, and event leader, I’ve supported entrepreneurs in refining their branding, growing audiences, and scaling efforts. My experience also includes managing email campaigns for 75,000 subscribers and crafting high-performing, action-driving copy.

Over the past three years, I’ve grown Social Med Consultants from a solo venture into a global team of over 15 talented professionals. At Social Med Consultants, we are here to lighten the load, amplify your voice, and ensure that your expertise shines where it matters most.

Morgan Sutton, COO​​
Morgan Sutton is the COO of Social Med Consultants, where she specializes in driving growth through more optimized business systems. With over a decade of experience in digital marketing and operational leadership, Morgan partners with founders to streamline processes so they can enjoy success at work while maintaining harmony with home life.
 
As the former CEO and co-founder of Susan B. Zimmerman Enterprise LLC, Morgan was a key architect of the popular @theInstagramExpert brand and its suite of products, which have been featured in Forbes, HuffPost, Inc., and even on Netflix. Under her leadership, the brand’s courses and coaching programs reached to over 5,000 students in 59 countries, providing them with training courses, coaching experiences and actionable tools to get more customers with digital marketing. Today, Morgan brings this expertise to Social Med Consultants, helping the agency scale operations while delivering customized solutions and unparalleled value to their clients.
 
With a BS in Systems Engineering and an MS in Engineering Management from The George Washington University, Morgan combines technical expertise with a practical approach to problem-solving and a deep understanding of client needs. Morgan’s expertise extends to the stage, having shared her insights as a featured speaker at conferences like OPLZA, at CreativeLive, and on popular business podcasts.
Morgan Sutton, COO​​
Morgan Sutton is the COO of Social Med Consultants, where she specializes in driving growth through more optimized business systems. With over a decade of experience in digital marketing and operational leadership, Morgan partners with founders to streamline processes so they can enjoy success at work while maintaining harmony with home life.
 
As the former CEO and co-founder of Susan B. Zimmerman Enterprise LLC, Morgan was a key architect of the popular @theInstagramExpert brand and its suite of products, which have been featured in Forbes, HuffPost, Inc., and even on Netflix. Under her leadership, the brand’s courses and coaching programs reached to over 5,000 students in 59 countries, providing them with training courses, coaching experiences and actionable tools to get more customers with digital marketing. Today, Morgan brings this expertise to Social Med Consultants, helping the agency scale operations while delivering customized solutions and unparalleled value to their clients.
 
With a BS in Systems Engineering and an MS in Engineering Management from The George Washington University, Morgan combines technical expertise with a practical approach to problem-solving and a deep understanding of client needs. Morgan’s expertise extends to the stage, having shared her insights as a featured speaker at conferences like OPLZA, at CreativeLive, and on popular business podcasts.
Marissa Bailey, SVP of Business Development

Marissa Bailey is a seasoned media and marketing executive with over two decades of expertise in strategic partnerships, business development, content creation, and customer success. She has spearheaded high-impact initiatives that bridge global brands, platforms, and personalities, creating content that engages audiences and drives revenue.

An Emmy-award-winning producer, Marissa has extensive background in creative storytelling, digital content strategy, and integrated marketing making her a sought-after leader in the digital space. Her experience includes senior roles at top-tier media companies such as Viacom, Telepictures, Warner Bros., and Jellysmack, where she excelled in developing, negotiating, and executing collaborations with leading brands such as Walmart, Sephora, and Samsung, as well as major platform partnerships including Spotify, Roku, Meta, YouTube, X, and Amazon.

Marissa’s innovative mindset and dedication to her clients have earned her widespread industry recognition. An active advocate for diversity, equity, and inclusion, she holds a Master’s in Media Studies from The New School in New York City and a degree in English from the University of Michigan.

Kendall Covitz, Founder & CEO

Our story begins with a simple but powerful realization: the immense challenges and pressures faced by individuals and medical businesses striving to expand their online presence. Too often, these professionals are caught in a balancing act—wanting to deliver exceptional service to their patients while trying to maintain an engaging social media.

This insight hit close to home after witnessing the struggles of friends, colleagues, and even my own doctors. Determined to find a solution, I set out to create a way for them to share their expertise with patients effectively—without being tethered to their smartphones 24/7.

I’m Kendall, the founder and CEO of Social Med Consultants, and this mission is personal. With over a decade of experience in content creation and strategic leadership, a degree in Marketing, and a strong entrepreneurial background, I’ve built a career rooted in empowering professionals to achieve their goals through impactful digital marketing.

 Known for my goal-driven mindset, organizational skills, and optimism, I specialize in social strategy, copywriting, social SEO, Instagram, Facebook, and video content creation. As a coach, speaker, and event leader, I’ve supported entrepreneurs in refining their branding, growing audiences, and scaling efforts. My experience also includes managing email campaigns for 75,000 subscribers and crafting high-performing, action-driving copy.

Over the past three years, I’ve grown Social Med Consultants from a solo venture into a global team of over 15 talented professionals. At Social Med Consultants, we are here to lighten the load, amplify your voice, and ensure that your expertise shines where it matters most.

Morgan Sutton, COO​​
Morgan Sutton is the COO of Social Med Consultants, where she specializes in driving growth through more optimized business systems. With over a decade of experience in digital marketing and operational leadership, Morgan partners with founders to streamline processes so they can enjoy success at work while maintaining harmony with home life.
 
As the former CEO and co-founder of Susan B. Zimmerman Enterprise LLC, Morgan was a key architect of the popular @theInstagramExpert brand and its suite of products, which have been featured in Forbes, HuffPost, Inc., and even on Netflix. Under her leadership, the brand’s courses and coaching programs reached to over 5,000 students in 59 countries, providing them with training courses, coaching experiences and actionable tools to get more customers with digital marketing. Today, Morgan brings this expertise to Social Med Consultants, helping the agency scale operations while delivering customized solutions and unparalleled value to their clients.
 
With a BS in Systems Engineering and an MS in Engineering Management from The George Washington University, Morgan combines technical expertise with a practical approach to problem-solving and a deep understanding of client needs. Morgan’s expertise extends to the stage, having shared her insights as a featured speaker at conferences like OPLZA, at CreativeLive, and on popular business podcasts.
Marissa Bailey, SVP of Business Development

Marissa Bailey is a seasoned media and marketing executive with over two decades of expertise in strategic partnerships, business development, content creation, and customer success. She has spearheaded high-impact initiatives that bridge global brands, platforms, and personalities, creating content that engages audiences and drives revenue.

An Emmy-award-winning producer, Marissa has extensive background in creative storytelling, digital content strategy, and integrated marketing making her a sought-after leader in the digital space. Her experience includes senior roles at top-tier media companies such as Viacom, Telepictures, Warner Bros., and Jellysmack, where she excelled in developing, negotiating, and executing collaborations with leading brands such as Walmart, Sephora, and Samsung, as well as major platform partnerships including Spotify, Roku, Meta, YouTube, X, and Amazon.

Marissa’s innovative mindset and dedication to her clients have earned her widespread industry recognition. An active advocate for diversity, equity, and inclusion, she holds a Master’s in Media Studies from The New School in New York City and a degree in English from the University of Michigan.

Meet The SMC Team

Jess

Administrative Manager
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Gab

Creative Manager

Rhina

Account Strategist

Cheri

Graphic Design Consultant

Grant

Web Design/Development & SEO

Rich

Videographer and Photography

Tammie

Social Media Specialist

John

Ads Manager

Raj

Copywriter

Marielle

Content Designer

Nicole

Content Designer

Trish

Content Designer

Nerlyn

Admin and Automation Specialist

Gab

Creative Manager

Marielle

Creative

Rhina

Creative

Gab

Creative Manager

Marielle

Creative

Rhina

Creative

Jess

Administrative Assistant

Liz

Creative

Jastine

Senior Social Media Manager
By partnering with us you can regain valuable time to focus on your core interests while we handle your social media, website design, and online marketing needs. Whether your goal is to cultivate a devoted following, enhance brand recognition, create captivating content, create training material, rebrand your business, redo your website, outshine your competitors, attract new leads to drive sales of your products and services, or establish yourself as a leading figure in your industry, we are eager to collaborate with you.
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